With more companies defining themselves as "data driven," and with a growing number of executives telling analysts that they're suspicious of decision made without hard data, the era of Big Data Finance is upon us.*
Google the phrase "big data finance." and you'll most likely be met with page after page of results that focus on how the financial services and securities industries can use Big Data.
What's missing is an even more significant story: How CFOs, revenue management teams, financial planners and analysts, and other corporate finance executives in organizations of all kinds are finding new ways to use Big Data to help develop more accurate plans and forecasts, grow revenues and margins, identify opportunities fore new operational efficiencies, and improve overall business performance.
This is happening because three trends are converging at precisely the right moment.
- Data is everywhere.
- CFOs are more strategic.
- New technologies make Big Data Finance Possible.
Organizations that successfully embrace Big Data Finance tend to focus their efforts around four key steps. Fill out the following form to download this white paper and learn how to better leverage your organization's Big Data.